How Readers Navigate to Scholarly Content
Posted by Roddy MacLeod on September 10, 2008
Readers of this blog may be interested in the White Paper entitled How Readers Navigate to Scholarly Content, written by Tracy Gardner and Simon Inger, and resulting from research which was jointed funded by Annual Reviews, PNAS, MetaPress, and Nature Publishing Group.
The report noted that “…researchers scored the relative importance of additional routes to content through various forms of article linking. The results show that RSS is still in its infancy (and maybe of greatest utility to libraries or other gateway” However “RSS feeds, although still a relatively small impact, has grown enormously in popularity.”
The paper goes on to advise that “…a publisher must actively back all of the navigational options for its readers and not try to pre-judge any of them. To achieve this publishers should collaborate with Google so that it optimally indexes the publisher’s content; publish XML catalogues containing the meta-data of its articles for library technology companies to harvest; support “deep-linking”, OpenURL linking and have a predictable URL syntax for its articles; promote its content to the key A&Is and campaign for inclusion in their databases; and provide RSS feeds of recent content for other sites, such as portals, to pick up.”
As ticTOCs is based upon the harvesting and presentation of scholarly journal TOC RSS feeds, we certainly appreciate the findings of the report.
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